Business Trust Score Calculator
Calculate any business's trust score based on Google Business Profile data — free and instant.
Business Trust Score
Score Breakdown
Based on your average star rating out of 5.0
Logarithmic scale — more reviews = higher trust, with diminishing returns above 500
How often the business owner responds to reviews
Frequently Asked Questions
What is a Business Trust Score?
A Business Trust Score is a composite metric (0–100) that evaluates a Google Business Profile based on three key factors: star rating quality, review volume, and owner response rate. It helps consumers quickly assess business reliability.
What is a good trust score?
A score of 80+ is excellent and indicates a highly trusted business. 60–79 is good with room for improvement. 40–59 is average, and below 40 suggests the business needs to focus on improving its online reputation.
How is the trust score calculated?
The score is the sum of three components: Rating Score (up to 40 points based on star rating), Review Volume Score (up to 35 points based on total reviews using a logarithmic scale), and Response Rate Score (up to 25 points based on how often the owner responds to reviews).
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