The Goat Agency | Influencer Marketing

@thegoatagency

Influencer Marketing Agency, Consultancy
The 🌎’s Leading Social First-Marketing Agency 🐐Born from data. 🐐Raised on social. 🐐Powered by influencers. 📍London | New York
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Pictures & Media Stats

Top Instagram Posts of The Goat Agency Influencer Marketing

The Goat Agency Influencer Marketing’s Most liked posts from the last 30 uploads.

Highlights

Media Stats – Instagram Posts

Recent 30 posts with likes and comments overview.

Media overview
Published Caption Likes Comments
Chasing trends? Cute. But in 2026… we want substance.

The days of “just be authentic” are over.

Audiences are looking for creators with a POV, content with meaning, and brands that tell a story.

We’re bringing the industry together for the next Raised On Social Live Event:

🐐 DESPERATELY SEEKING SUBSTANCE 🐐
How to bring storytelling and meaning to your brand’s creator marketing 🫳🏻🎤

Expect big discussions on:
🔮 The vibe shift shaping social & creator marketing
👤 What credibility looks like in the new creator era
📺 Which content formats are breaking through
🤖 How AI will disrupt creator marketing strategies

We’ll be joined by brilliant voices from discover, dell, youtube, keurigdrpepper, wppmedia, whistlepigwhiskey, and top creators Wisdom Kaye and Kyra Green! 

📍 Crosby St Hotel, NYC
🗓️ October 16 | 9AM–12:30PM

Seats are limited, sign up via the link in bio 🔗

#InfluencerMarketing #DesperatelySeekingSubstance #NewYorkEvent #MarketingEvent #CreatorEconomy #Credibility #RaisedOnSocial 2025-09-23 19:41:30 .. 21 -65% 1 -79%
nextM know how to put on a show 🪩 

Our marketing team had a great time (and great coffee) at wppmedia’s nextM event last week, taking in great insights from all the speakers 👏🏻 

A fave would have to be thealexbox who talked all things HUMAN🫀 

Thanks for having us 🐐 

#nextM #nextM2025 #WPPMedia #InfluencerMarketing 2025-09-22 21:48:17 nextM kn.. 39 -35% 2 -58%
DITL of our Paid Media Director, Gup! 🪴

Trading ad strategies for content creation, Gup shares an average working day at Goat. 

#InfluenceEverywhere #DayInTheLife #WorkCulture #RemoteWork #PaidMedia #ContentCreator 2025-09-19 13:30:00 DITL of our Paid Media.. 85 +43% 2 -58%
Ever wondered what it’s like working in creative? 👀

From BIG bold activations to subtle but effective influencer plans, our Strategists are the thinkers behind Goat’s award-winning client work. 

Here Ajalin (Senior Strategy Manager) gives you a glimpse into an average wfh day ❤️

#influencermarketing #dayinthelife #corporatelife #socialmediamanagers 2025-09-17 19:22:00 Ever wondered .. 54 -9% 6 +27%
Do founders now need to be influencers too?

In our latest episode, we dive into whether building a business also means building a personal brand on social.

Our guest Milly G shares how her journey started in lockdown, transforming vulnerability and raw honesty into a powerful storytelling tool that built trust and a loyal audience.

🎧 Listen/Watch the episode via the link in bio

#PersonalBranding #Community #ContentCreator #PersonalBrand #MarketingPodcast 2025-09-16 13:41:55 Do founders now need t.. 26 -56% 0 -100%
What happens when you pair a Spa day and a game show with Usain Bolt & Harry Pinero? ⚡️

Throwback to our own Rosie and Hannah behind the scenes bringing Persil’s Sensitive+ Wonder Wash campaign to life! 

The team captured two videos, from a spa-inspired interview setup to a game-show style challenge, and the content was 10/10!

And if you don’t want to take our word for it, here’s what Harry had to say:
“This was the best brand shoot I’ve ever been on!” 🙌

Big shoutout to everyone who made this campaign happen 🐐

#BTS #UsainBolt #HarryPinero #CampaignWork #InfluencerMarketing 2025-09-15 14:30:00 Wha.. 73 +23% 0 -100%
“70% of our business comes from my personal LinkedIn.” - Jay Richards

In our latest episode of Overherd on Social, Jay Richards, Co-Founder of Imagen Insights, shares how building his personal brand has transformed his business growth.

From posting every single day (even if people “slightly hate him for it” ) to turning his LinkedIn into his biggest business avenue, Jay proves just how powerful being front of mind on social can be.

🔗 Listen to the full episode via the link in bio

#FounderLedMarketing #PersonalBranding #LinkedInMarketing #SocialStrategy 2025-09-10 19:44:25 “70% of our bu.. 29 -51% 2 -58%
Game. Set. Influence. 🎾

Last week, our US Marketing Manager Madi headed courtside to dive into how sports, culture, and influence are colliding at Adweek House Racquet Club, and how the game doesn’t end when the match does.

Fans follow the stories, the personalities, and the moments that live online, long after the final point!

#SportsMarketing #InfluencerMarketing #AdWeek #AdWeekHouse #USOpen 2025-09-09 23:52:12 Game. Set. Influence.. 31 -48% 2 -58%
Things we’re reading instead of doom scrolling… 👀

🎭 The fake Oscar nominee taking TikTok by storm and what it says about storytelling in the age of short-form video
💄 Rhode vs. Rare: The beauty rivalry shaping Gen Z’s buying habits
🥱 Why boredom might be the most underrated creative tool we have
🎶 AI-powered ads, TikTok trends & Sabrina Carpenter on repeat

From makeup rivalries to AI ad creative, these are the internet moments, cultural shifts, and platform trends we’re obsessing over right now.

These are the tabs we’re not closing.

#Substack #SocialMediaTrends #MarketingStrategy #TikTokTrends #InfluencerMarketing #DigitalCulture #PopCulture 2025-09-05 22:20:34 .. 33 -45% 1 -79%
Nobody’s looking at you.

Posting on LinkedIn can feel cringe, but the truth is, most people are too focused on themselves to judge your content.

In our latest episode of Overherd on Social, Jay Richards (Co-Founder and CEO of Imagen Insights) shares why you should stop overthinking and start posting!

🔎 Nobody’s scrutinising your every move
📲 People consume, scroll, and move on
🫣 The only way to grow your personal brand… is to actually post

🎧 Listen/watch the full episode via the link in bio

#FounderLedMarketing #InfluencerMarketing #LinkedInStrategy #PersonalBrand #PersonalBranding #ContentCreator 2025-09-04 21:49:12 Nobody’.. 42 -29% 3 -36%
August slipped away into a moment in time...

☀️ The last of our sunny lunchtime walks
🎥 BTS from our Betfair shoot
🏙️ Jago enjoying the view from our NY Office
🎞️ Digi cams in the office always
🧡 Are we a cool agency now?
💤 Comfy is a state of mind
🤳 Lift selfie and smile
😎 Normal day at work
⏰ New office decor being put up by the famous Sam Fowler
🫶🏻 Pov: when your work bestie is on the vlog
🎤 BTS location shoot
🥗 Lunch on this roof will never get old
🤸🏻 Part-time vlogger, full-time breakdancer
✌️ The new way to sit on a sofa 
🎳 Our Global President is better at his job than he is bowling

#AugustPhotoDump #WorkLife #OfficeLife 2025-09-03 22:29:54 .. 95 +60% 4 -15%
Our latest project with asahisuperdryuk is live! 🍺🏉

We’re proud to share our latest work with Asahi Super Dry for their “Boots On, Boots Off” campaign in partnership with England Women’s Rugby.

For this campaign, we paired two incredible England players with creators to give fans a glimpse into their lives on and off the pitch:
📸 Ellie Kildunne × Robyn Gunn: exploring Ellie’s passion for photography
👗 Holly Aitchison × Wunmi Bello: showcasing their shared love for fashion

Multiple shoots. Epic locations. Incredible talent.
This was one we’ll never forget!

Great work to the whole team on this project 🐐

#DrinkAware #AsahiSuperDry #EnglandRugby #BootsOnBootsOff #InfluencerMarketing 2025-08-28 18:23:09 .. 37 -38% 1 -79%
Meeting your co-founder on hinge might not be the norm but it worked for drinksult founders millygoldsmith and henryporpora 🤝🏻 

In our latest podcast episode we talk to Milly about:
🧂 Their new electrolyte brand
🧍‍♀️ Being a female founder 
💻 Leveraging LinkedIn for a new brand 
💼 Connecting personal brands to success

Listen/watch everywhere you get your podcasts 🔗 

#PersonalBranding #FounderLedMarketing #MarketingPodcast #InfluencerMarketing #CreatorEconomy 2025-08-26 22:02:13 .. 45 -24% 0 -100%
The Debrief: Schwarzkopf Live ✂️

In this episode, Campaign Manager Chrisleen Garcia takes us behind the scenes of our colourful and creative campaign with Schwarzkopf LIVE! 

The challenge:
🌈 Help Schwarzkopf LIVE inspire audiences to express themselves with colour like no other in a highly competitive haircare market.

Our answer:
💇‍♀️ We partnered with seven creators across beauty, lifestyle, and hair verticals, encouraging them to transform their looks with bold, vibrant shades.

🎶 Collaborated with OG vlogger Helen Anderson to produce an original song for the campaign, empowering audiences to be confident and embrace their individuality.

🧚‍♀️ Creators crafted unique, highly engaging content, from GRWMs to fairy-core-inspired two-tone styles.

The campaign did so well, it won the Grand Prix UK prize at the Wavemaker Shockwaves Awards! 🤭

The result?

Watch the video to find out...

#TheDebrief #SchwarzkopfLIVE #InfluencerMarketing #BrandMarketing #MarketingStrategy 2025-08-21 16:02:33 .. 89 +49% 8 +69%
INFLUENCE EVERYWHERE 🐐

To celebrate #10YearsOfGoat and the start of our new era of #InfluenceEverywhere, our Goats became the influencers!

We took over New York and London with our new merch and some seriously creative content.

It’s been incredible to see the ideas, energy, and creativity our team brought to life.

More Influence Everywhere content coming soon 👀

#HumanMediaRevolution #10YearsOfGoat #InfluencerMarketing 2025-08-20 20:47:45 INFLUENCE EVERYWH.. 115 +93% 8 +69%
The emergence of founder-led marketing: Do you need a social presence to be successful?

In this episode of Overherd on Social, hosts sit down with:
🧂 Milly Goldsmith, Influencer & Co-Founder of SULT™
🎤 Jay Richards, Content Creator & Co-Founder of Imagen Insights

Together, we unpack:
⚡️ The surge of founder-led brands
🤝 How community-led marketing is reshaping strategies
🧠 Whether being a LinkedIn-savvy influencer is now a must for founders
💭 Lessons, mistakes & big wins along the way

If you’ve ever wondered how personal brands and business success collide in a social-first world, this episode’s for you.

Listen/Watch via the link in bio 🔗

#MarketingPodcast #FounderLedMarketing #InfluencerMarketing #SocialFirst #CreatorEconomy #PersonalBranding 2025-08-20 12:54:09 .. 79 +33% 2 -58%
Things we’re reading instead of doom scrolling...

From LA glow-ups to subway-style OOTDs, sorority rush reality TV, and the emotional support items our US team swears by, it’s safe to say we’ve been busy on Substack.

Each of these stories breaks down the trends, cultural shifts, and internet moments shaping how brands show up online (and what audiences actually care about).

These are the tabs we’re not closing.

#Substack #MarketingNews #PopCulture #InfluencerMarketing 2025-08-15 21:37:19 Things we’re read.. 34 -43% 0 -100%
Rumour has it Taylor waited for our rebrand so we could match 🤭

#TaylorSwift #TheLifeOfAShowGirl #InfluenceEverywhere 2025-08-13 20:15:08 Rumour has it Taylor w.. 165 +177% 10 +112%
🔥 Hireside Chat 🔥

We’re putting our newest Goats in the hot seat - literally.

Armed with a laptop fireplace, a marshmallow on a stick, and a series of rapid-fire questions, our fresh recruits spill everything from their biggest CV flex to top desert items...

Once they’ve survived the flames of interrogation, they earn a perfectly roasted marshmallow as their prize. 🍡

Next up: Emily Belle 🐐

#LifeAtGoat #NewEmployee #WorkCulture #InfluencerMarketing #OfficeLife #AgencyLife 2025-08-12 15:30:00 🔥 Hiresid.. 46 -23% 7 +48%
What's inside our substack 👀

Welcome to Raised on Social, your go-to resource for all things social and influencer marketing...

✍️ Raised on Social Newsletter
💬 Brand Spotlight
🤳 Creator Spotlight
📊 Semi-Influenced Social Strategy
🎧 The Pulse and the Playlist
💻 CTRL+Culture
💿 Media Diet
🎙️ Overherd on Social Podcast

Interested? 🤭

Link in bio 🔗

#Substack #CreatorEconomy #SocialMediaMarketing #SocialMediaUpdates #InfluencerMarketing #BrandMarketing 2025-08-08 20:30:36 .. 29 -51% 0 -100%
Gather round! Gather round!

This is the biggest thing for the company since we started in 2015.

Through all the:
💬 Feedback
🔧 Rounds of amends
😮‍💨 Sleepless nights

We finally made it...

(We recommend watching a different person each time)

#InfluenceEverywhere #TheGoatAgency #InfluencerMarketing 2025-08-07 14:30:00 Gather roun.. 127 +113% 16 +239%
Influence Everywhere.

#TheGoatAgency #InfluenceEverywhere 2025-08-06 15:05:03 Influence Everywhere. #T.. 79 +33% 25 +430%
Influence Everywhere.

#TheGoatAgency #InfluenceEverywhere 2025-08-06 15:04:33 Influence Everywhere. #T.. 40 -33% 9 +91%
Influence Everywhere.

#TheGoatAgency #InfluenceEverywhere 2025-08-06 15:04:08 Influence Everywhere. #T.. 38 -36% 7 +48%
No good this, no good that, is this the saying of the season? 🙅‍♀️

Is it true that ‘getting the ick’ came from Love Island?

In our latest episode of Overherd on Social, we look at the impact of Love Island on the influencer industry:

🏝️ Thoughts on this season
🏝️ Final predictions (were we right?)
🏝️ Most successful Love Island Influencer
🏝️ Negative impact of Love Island

Listen (or watch if you’re brave enough) via the link in bio 🔗

#LoveIsland #Ick #NoGood #InfluencerMarketing #MarketingPodcast 2025-08-05 21:30:00 .. 38 -36% 2 -58%

On average, The Goat Agency Influencer Marketing gets 60 likes and 5 comments per post. (Historical)

Post Stats Chart

Trends for likes, comments, and caption length from the last 30 posts.

Chart
The Goat Agency | Influencer Marketing Instagram Profile Picture

The Goat Agency Influencer Marketing can charge up to $4 USD per Instagram post.

Typical range: $1 – $4 USD
Share earning estimate

The Goat Agency | Influencer Marketing Profile Picture
The Goat Agency Influencer Marketing
Up to $4 USD / post · RateXYZ

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Tracked since Sep 24, 2025
Updated: Sep 24, 2025
Time Zone: Asia/Kolkata

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