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![I meet so many founders who want to build their personal brand, here’s a simple 5-step blueprint by my brother rajshamani]()
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2025-09-14 12:55:57
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I meet so many founders..
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9,517 +40%
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48 -48%
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![Qawwali night with iplixmedia ❤️]()
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2025-09-06 22:47:16
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Qawwali night with ip..
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1,435 -79%
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27 -71%
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![3 years of layers.shop]()
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2025-09-05 18:46:52
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3 years of layers.shop
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507 -93%
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11 -88%
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![Sat down with my brother rajshamani to talk about why every founder needs to think like a content creator today.
eo_noida
apoorvbhatnagarr aditya_allin ❤️]()
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2025-08-23 20:25:04
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Sat down with my brot..
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2,374 -65%
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19 -79%
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![]()
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2025-08-02 15:24:35
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761 -89%
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8 -91%
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![Bellissimo]()
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2025-07-29 16:40:07
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Bellissimo
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738 -89%
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10 -89%
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![Townhall 2025 💙]()
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2025-05-18 18:47:59
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Townhall 2025 💙
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906 -87%
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33 -64%
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![Flew across continents for the Brooklyn Bridge… should’ve just Googled it.]()
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2025-04-18 20:57:05
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Flew across continent..
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1,077 -84%
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16 -83%
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![What are your thoughts ?]()
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2025-04-18 18:00:43
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What are your thoughts ?
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1,246 -82%
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23 -75%
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![What happened when I spent 48 hours with MrBeast?]()
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2025-04-09 16:30:08
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What happened when I spen..
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4,122 -39%
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34 -63%
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![Spoke with our entire team regarding our brand values for our customers. The customer is king, so the experience you provide matters.]()
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2025-03-29 20:26:54
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Spoke with our entire tea..
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708 -90%
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15 -84%
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![If female creators aren’t on YouTube, they’re missing out on a HUGE opportunity!]()
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2025-03-25 18:46:10
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If female creators ar..
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7,343 +8%
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168 +82%
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![Why aren’t creators securing brand deals?]()
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2025-03-20 18:52:15
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Why aren’t creators sec..
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1,647 -76%
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36 -61%
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![I miss doing cryotherapy! One of the few wellness ‘gimmicks’ that actually work. Did 100+ sessions last year—time to get back to it for better workouts, sleep, and lower inflammation. :)]()
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2025-03-15 19:12:01
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I miss doing cryoth..
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752 -89%
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6 -93%
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![It’s time we take a stand for the creator community..]()
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2025-02-16 14:05:40
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It’s time we take a sta..
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5,674 -16%
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220 +139%
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![Spent two insane days with MrBeast, and my mind is still spinning.
He thinks bigger than anyone I’ve ever met. Right now, he’s moving from a 50,000 sq. ft. studio to a 100,000 sq. ft. space—big enough to host concerts.
His reinvestment in content is on another level. Imagine rolling out 400 cameras for a single shoot. And he never stops working—even at 2 a.m.
More than 70% of his audience is global, and he’s expanding from 16 to 25 languages. On top of that, he’s constantly launching new projects, pushing beyond his already massive brand.
After seeing all this up close, one thing is clear—we, as Indian creators, are just scratching the surface. There’s so much more we can do. The possibilities are endless.]()
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2025-02-15 17:28:16
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Spent two..
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6,902 +2%
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37 -60%
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![Cybertruck 🖤 Anarc 🩶]()
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2025-01-30 21:16:51
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Cybertruck 🖤 Anarc ..
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4,379 -35%
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29 -69%
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![Merry Christmas 🎄]()
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2024-12-25 12:11:59
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Merry Christmas 🎄
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2,857 -58%
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21 -77%
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![We did it. Anarc broke all records!!
1 million visitors in 18 hours🔥
Honestly, I’m overwhelmed. So many emotions running through me right now.
When Shlok and I first thought about creating this tech product, everything was stacked against us—no time, no experience. On Day 1, I laughed and said, “Yeh thodi na kar paayenge hum.”
But once we decided to go for it, I stopped thinking about the final result and focused on the next step. Slowly, steadily, Anarc started coming to life right in front of us. What we thought we could build in 6 months took 18 (and trust me, there were plenty of laughs about that too 🤣).
When two obsessed founders come together, chaos is inevitable. It took time, money (a lot of it because we wanted to create something truly top-notch), and an insane amount of chaos.
But this brand was built in chaos—from switching from phone cases to smartwatches overnight, to deciding we’d launch at a price point no other brand had succeeded at, to traveling to Hong Kong to learn how to actually build a smartwatch from scratch.
I was so excited when thoughtoverdesign gave us our brand tagline, “Chase Chaos.” It felt perfect because it represents me and Shlok to the core. We thrive on perfection in the middle of complete chaos. And honestly, I wouldn’t have it any other way.
Today is the day I’ve been waiting for over the last 18 months. But you know what? It’s not about the big sales numbers. Both Shlok and I have done well in our journeys already. For me, this day was about something else—about showing the world what Indian creators can do.
Why are creator-led brands often seen as failures? Because most creators don’t prioritize true product innovation. They end up becoming marketing companies, not product companies.
But I believe creators have so much more power than that. You have the ability to sell, but if you deeply involve yourself in the process as a co-founder—truly build something you’re passionate about—you can create a 10x impact compared to a non-creator-led brand.
Continued..]()
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2024-11-16 18:56:23
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..
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3,303 -51%
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97 +5%
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![Eighteen months ago, we decided to build this dream. I never thought I would be launching a TECH product when I failed my exams and had to repeat the entire year in college being an engineer. Obsession beats talent. We were obsessed and decided to go all out to build our dream product, Anarc.
All thanks to my team to make this a reality❤️]()
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2024-11-16 01:04:23
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Eighteen months ago, ..
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20,392 +201%
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258 +180%
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![We are live! layers.shop]()
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2024-11-15 21:59:21
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We are live! layers.shop
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69,199 +920%
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748 +712%
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![Our smartwatch (Anarc) is finally launching tomorrow at 5pm! layers.shop]()
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2024-11-14 14:14:56
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Our smartwatch (Anarc) is..
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5,335 -21%
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123 +34%
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![3 days to go! layers.shop]()
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2024-11-12 18:17:18
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3 days to go! layers.shop
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6,383 -6%
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180 +95%
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![5 days to go! layers.shop]()
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2024-11-10 17:54:25
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5 days to go! layers.shop
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4,766 -30%
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39 -58%
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![Designed in London. 7 days to go! layers.shop]()
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2024-11-08 17:50:33
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Designed in London. 7 day..
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7,249 +7%
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97 +5%
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On average, Neel Gogia gets 6.8K likes and 92 comments per post. (Historical)
